Bitcoin Money (BCH) advocate and CEO of BitcoinBCH.com, Hayden Otto, has launched a fundraising marketing campaign to create viral movies selling B
Bitcoin Money (BCH) advocate and CEO of BitcoinBCH.com, Hayden Otto, has launched a fundraising marketing campaign to create viral movies selling BCH to mainstream audiences — after failing to win over crypto converts to the trigger.
The final video produced by Otto garnered greater than 100,000 views throughout varied social platforms. He was additionally behind a controversial viral video final yr exhibiting a Bitcoin double spending exploit of the Binance-backed TravelbyBit cost community
The marketing campaign goals to boost 650 BCH (almost $180,000) and has garnered 192.52 BCH (roughly $53,000) in donations already within the first 48 hours.
The marketing campaign is hosted on Flipstarter, a BCH-powered fundraising platform that has facilitated greater than 2,900 value of contributions towards varied initiatives selling Bitcoin Money.
The funds might be used to create movies with a price range of both $5,000 or $10,000 every to be posted to Youtube, Lbry.io, and Bitchute, alongside different “different streaming websites.”
Fund advertising, not improvement
Otto instructed Cointelegraph he determined to begin the marketing campaign after noting a number of BCH supporters “saying that they would favor to donate to Bitcoin Money advertising quite than improvement.”
Otto has spearheaded quite a few advertising initiatives for BCH over the previous three years, together with “producing video content material for on-line audiences, […] working meetups, or placing up indicators/billboards.”
Otto asserted that monetary help from the neighborhood would permit him to “supercharge” his promotional efforts.
BitcoinBCH.com’s fleet of promotional automobiles
Otto emphasised the significance of exposing non-crypto-native audiences to Bitcoin Money, telling Cointelegraph: “One mistake Bitcoin Money supporters have made is that they’ve tried to transform folks to Bitcoin Money which can be already concerned in cryptocurrency and ingrained of their beliefs.”
“There was some success with getting such a individual on board […], however the target market is just too small,” he mentioned.
Otto added that many “people who find themselves already concerned in crypto […] are worth speculators” who want “to make a fast buck on hype and issues that’ll by no means obtain any real-world adoption.”
“It’s far more practical to focus on people and companies who haven’t but skilled cryptocurrency, which is like 99% of the folks on the planet.”
The Bitcoin Money neighborhood partnered with rapper Lil Windex to launch a music video and single title Bitcoin Ca$h in 2018. The video has greater than 1.5 million views on YouTube.