Husband-and-wife crew shares ideas for operating a enterprise collectively

Because the husband-and-wife crew behind garments rental app Model Concept, Raena Lim and Chris Halim are united not solely in marriage, but in addition in enterprise.

That “undoubtedly has some actually good benefits,” Halim instructed CNBC Make It.

And it additionally has its drawbacks: “Makes you’re employed longer hours,” laughed Lim.

However having spent 5 years perfecting their method, the 32-year-old pair has recommendation to share with different couple co-founders — each in and outdoors of enterprise.

First off, they are saying, it is important to every establish particular areas of focus that play to a person’s strengths.

“Chris is absolutely analytical, so he does rather a lot on the enterprise, monetary selections,” Lim mentioned of her husband, who’s chief govt officer of the Singaporean style enterprise.

“Rae is much more targeted on the branding aspect, the folks aspect of issues, the operational aspect of issues,” Halim mentioned of his chief operations officer spouse.

Every social gathering ought to then personal these areas and take duty for key decision-making.

“Areas of focus which might be hers, she’ll make the decision and areas of focus which might be mine, I will make the decision. That is labored out fairly nicely for us,” mentioned Halim.

That delineation ought to lengthen to separating work and pleasure, too, the couple mentioned.

Although that has not at all times been simple — particularly within the early days of the enterprise — they are saying it has been important to their working successfully and harmoniously.

“The primary few years had been tough,” mentioned Halim, noting that they’d work Monday to Sunday, taking no trip for a “very long time.” “However we have learnt,” he mentioned.

“We have had 5 years to refine it,” added Lim. “Weekends are for private life, and we actually use weekdays to the max to essentially ensure that we get work carried out.”

A lot of that construction has been made attainable with the assistance of their 150-person robust crew, the pair mentioned.

“What actually retains you going is discovering folks with lots of ardour within the mission that you are going after. When occasions are robust, they’re truly those who rally you on greater than you do,” mentioned Lim.