Davinci Jeremie bought Bitcoin at $1… but $100K BTC doesn’t excite him

Bitcoin OG Davinci Jeremie is best known for buying Bitcoin in 2011 at $1, so it may come as a surprise that he barely seemed to care when the asset’s price reached $100,000.

A 100,000x return would have most people jumping up and down with joy, but Jeremie was already fully content seven years earlier.

“The major change for me came at $20K, so after that, I pretty much stayed the same,” Jeremie tells Magazine. Bitcoin reached $100,000 in December 2024, pretty much bang on seven years after it first reached $20,000 in December 2017.

The six-figure price milestone mattered far less to Jeremie because, by the time Bitcoin had delivered a 20,000x gain, he had already settled into a level of life comfort he was happy with and had no interest in Lamborghinis or flashy gold watches.

“Just remember, you are sacrificing Bitcoin that’s going to be worth a lot more in the future,” says the Chile-born, Dubai-based 53-year-old.

Jeremie thinks Lambos are ‘eww’

In fact, Jeremie finds the stereotypical Bitcoin millionaire car repulsive.

“Once I got into a Lambo, I was like…eww,” he laughs. “It’s small, cramped and difficult to drive, and what? No, crazy,” he says.

However, he isn’t judging those who choose to lean into the flashy, fast-car Bitcoin lifestyle.

“I’m not saying there’s something wrong with that. Yeah, you should do that if that’s what you want to do. Do what you feel is right,” he says.

Jeremie has a super secret plan for his Bitcoin

That doesn’t mean Jeremie is just sitting on his massive Bitcoin stash with no plan, though. He says he has an end goal in mind, but don’t expect him to reveal it anytime soon. “I’m looking for something else,” he says, adding, “I don’t want to talk about it.”

It’s not that Jeremie is being rude; he just wants to keep his goal close to his chest, especially since he’s not sure yet whether he’ll actually be able to pull it off. “If I can accomplish it, then great,” he says.

“It’s not what most people would think,” he adds.

Jeremie is one of Bitcoin’s earliest YouTubers and built a channel with more than 926,000 subscribers and over 2,600 videos, most of which focus on Bitcoin.

He is also well known for publicly urging others to buy just $1 of Bitcoin when it was trading at $100 in 2013.

His videos break down Bitcoin in a straightforward and accessible way, often tying it to problems he sees in the traditional financial system and the broader economy.

Jeremie admits he never enjoyed public speaking or appearing on camera, but says he pushed himself to do so as a modest contribution to expose what he describes as the “fraudulent scheme” of the current financial system.

His early Bitcoin advocacy was significantly recognized during the 2017 and 2021 crypto bull markets, when old clips of Jeremie urging viewers to buy $1 worth of Bitcoin resurfaced and went viral on social media, with captions highlighting him as the man who “told you to buy $1 of Bitcoin.”

A YouTube video he published in May 2013, titled “Bitcoin update – just buy $1 worth of Bitcoin please,” has since garnered roughly 7.1 million views. People are still dropping comments on it today, some calling it a “hard spoiler,” and one even joking that he wishes he’d listened to Jeremie instead of buying a PlayStation.

Trading Bitcoin for Bitcoin mining equipment may not be worth it

Jeremie warns those who have profited from Bitcoin to think twice before spending their gains. “I guarantee you if you held Bitcoin, you’d probably have more,” he says.

He also warns against trying to game the system by selling Bitcoin in hopes of generating greater returns elsewhere in the Bitcoin industry, such as through mining.