Chipotle Mexican Grill's Cilantro-Lime Cauliflower RiceSupply: Chipotle Mexican GrillChipotle Mexican Grill will take a look at cauliflower rice a
Chipotle Mexican Grill’s Cilantro-Lime Cauliflower Rice
Supply: Chipotle Mexican Grill
Chipotle Mexican Grill will take a look at cauliflower rice as extra customers reduce grains out of their weight-reduction plan.
Shoppers shall be ready substitute cauliflower rice instead of white or brown rice at 55 places in Colorado and Wisconsin, beginning Wednesday. The brand new choice is made with grilled cauliflower and seasoned with cilantro, lime juice and salt and can price an additional $2.
In early 2019, Chipotle sought to draw prospects who observe fashionable diets like Paleo and Entire30 with its line of Life-style Bowls.
“So far, one out of three new menu merchandise requests from Chipotle prospects is for Cauliflower Rice,” Chief Advertising and marketing Officer Chris Brandt stated in an announcement on Monday.
CEO Brian Niccol stated in April that the chain is growing new menu objects, like brisket, however the coronavirus pandemic has delayed some launches.
Shares of Chipotle have been up lower than 1% in premarket buying and selling. The inventory, which has a market worth of $31.four billion, has risen 34% to date this yr.