Presidential candidates ramp up social media marketing campaign

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Presidential candidates ramp up social media marketing campaign

A supporter of the principle opposition Kuomintang (KMT) celebration holds a nationwide flag throughout native elections in Taipei.Chris Stowers |


A supporter of the principle opposition Kuomintang (KMT) celebration holds a nationwide flag throughout native elections in Taipei.

Chris Stowers | AFP | Getty Photos

Political campaigning in Taiwan has reached fever pitch forward of Saturday’s presidential and legislative elections, as candidates take to social media to convey their messages to voters.

Apart from on-line dialogue boards, the 2 dominant social media retailers in Taiwan are Facebook and Alphabet’s YouTube — each of which have seen appreciable actions previously 12 months surrounding the three presidential candidates, stated Li Jung Chang, founding father of Quickseek, a web based public opinion database in Taiwan.

Out of 19 million eligible voters in self-ruled Taiwan, below 7 million of them are between the ages of 20 and 39, based on knowledge from the Central Election Fee cited by Taiwan’s Central News Agency. About 1.2 million younger individuals above 20 years previous will likely be voting for the primary time on the January 11 polls.

We are able to see on this election that the candidates are actively driving protection and pushing their messages out on social media platforms…

Li Jung Chang

founding father of Quickseek

Taiwan is an getting older society and securing youth vote is especially vital as youth turnout have historically been lower than these within the older cohorts, analysts say. Youthful voters usually tend to flip to…



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